Even if you have the right products and services, you need to engage your prospective customers, to reach the right people through the right channels.
When considering Spain or United Kingdom as your choice market for expanding your business internationally, it is essential to develop a marketing plan that takes into consideration the realities of the local market.
We have the international experience and the local knowledge to provide you with marketing services to facilitate and promote your products and services in the United Kingdom and Spain.
We can support your market entry or consolidation strategy by offering the following services:
Research, analysis, information and advice on markets to help you make the right decisions.
Consistent marketing strategies and plans built on in-depth knowledge of the local consumer environment so your product or service is targeted effectively for maximum returns.
Identify the benefits that your company can offer and convey them to the Spanish or UK market.
Localisation Marketing. We can provide guidance on adapting your marketing activity so your products and services meet the cultural and language requirements of Spain and the United Kingdom.
Directory Compilation. We can compile and ad hoc list of contacts for your chosen market: prospective clients, competitors, media...
Event Management. We can offer assistance with the planning and execution of exhibitions, trade shows, open days, events, festivals and conferences. We also provide support organising international business trips to Spain and the United Kingdom, accompanying your staff if required.
International Marketing Communications. We can support your Spanish marketing communications to maximise effectiveness in building and maintaining relationships with your customers and growing your sales in your international trade.
Dealing with your customers' communications and new sales enquiries: letters, emails, phone calls, or in person if needed.
Distribution Channels. Arcape can assist you finding leads for your new market: Importers, distributors, sales agents, potential partners and customers.
Business Development. If you have already entered one of the markets we cover, we can also provide our marketing services to attract new customers and improve your business performance overseas.
British Expatriates in Spain. If your products or services are suitable for the "expat" market and you don't target them, or do it inappropriately, you are missing and important source of revenues for your business. We have vast experience in dealing with British expats in Spain and can provide research on your prospective new customers, demographics and media to reach them.
Sales Agency Services. If you are planning to export to the United Kingdom, by having Arcape as your overseas sales agent you will get the advantage of our extensive knowledge of this target market and solid relationships with potential buyers. You will maintain control over your brand and the final price of your products or services, while Arcape, acting on your behalf, will seek out potential customers establishing local presence in this market. You supply and invoice directly to those customers we find for you.
How much does it cost?
All our market entry services are tailored to suit individual business needs and offered on a fixed fee quota basis.
We'll be happy to discuss your requirements!