Arcape International are delighted to announce that they have helped a British company, The Real Basmati Rice Co, take their first international step into Europe and their rice now sits proudly on the shelves at Club del Gourmet, the gourmet food stores of El Corte Inglés in Spain.
Ángel Rubia, managing director of Arcape International said: "Spain has a history of enjoying simple good food and The Real Basmati Rice Co falls neatly into that category. It has been a pleasure to help Shahid, the founder of The Real Basmati Rice Co, enter into this new market. We are currently exploring new exciting avenues with him as there are great opportunities for exporting gourmet food to Spain.
Founder of The Real Basmati Rice Co, Shahid Mehdi, said: "I contacted Arcape and asked if our rice had potential in Spain, and a few months later I'm proud that my rice is now selling there."
Arcape is currently helping other British businesses enter the Spanish market and/or consolidate their current position.
Please get in touch for further information about Arcape's services.
Written by Ángel Rubia
Ángel is director at Arcape. He has an eclectic set of skills, and has worked in the marketing arena for over 15 years. When he is not working, Ángel enjoys travelling, and watching Magnum P.I. and Frasier episodes - you can't beat Higgins and Niles!