Exhibiting at Wines from Spain Trade Fair 2014

Written by Ángel Rubia
Tuesday 25th March 2014
We recently exhibited at the Wines from Spain Trade Fair 2014 at Old Billingsgate in London.  The converted famous fish market is situated in the heart of London alongside the River Thames with great views of The Shard and Tower Bridge.  A great venue to showcase over 1,500 Spanish wines!
This trade fair is organised by ICEX España Exportación e Inversiones, a Spanish Government agency helping Spanish companies to promote their exports and facilitate their international expansion.
 From left to right, top row: Wines from Spain Trade Fair 2014 catalogue cover, and Ángel and Caron (Arcape).
 From left to right, bottom row: representatives from Oliveda, Bodegas Najerilla, Masia Serra, and Finca Loranque.
Our stand was positioned with 29 other exhibitors seeking UK distribution, and we took the opportunity to get to know our Spanish neighbours before the industry professionals arrived.
We were delighted to interact with independent and large retailers, importers, distributors, wholesales, sommeliers, hoteliers, restaurateurs, the press and industry influencers on our busy stand.
Our visitors included Spain's ambassador to the United Kingdom, Federico Trillo-Figueroa, and María José Sevilla, Director of Foods & Wines from Spain at the Spanish Embassy in London.
Thank you to our fellow exhibitors: Bodegas N1 Gourmet (our camera shy neighbours), Finca Loranque, Bodegas Najerilla, Masia Serra, and Oliveda.  They helped make the experience an enjoyable one.
 From left to right, top row: Wines from Spain Trade Fair 2014 catalogue cover, Campo Viejo, and Boutinot..
 From left to right, bottom row: Marqués de Cáceres, ViVino Wines, and Bibendum.
There was no time for us to visit those exhibiting in the importers area but we managed to get a couple of photos of their stands prior to the doors opening for the industry professionals, including Campo Viejo and Marqués de Cáceres who are established favourites in the UK market.
For those visiting the show, there was the chance to join masterclasses in The Elusive Sherry, Palo Cortado by Beltrán Domecq, and eCommerce presented by Peter Burns.
There were two themed self-pouring feature tastings for Tempranillo and white wines from indigenous grape varieties.  The wines for these tastings were selected by the exhibitors, and certainly it was a popular room at the show.
See you next year!
Written by Ángel Rubia

Ángel is director at Arcape. He has an eclectic set of skills, and has worked in the marketing arena for over 15 years. When he is not working, Ángel enjoys travelling, and watching Magnum P.I. and Frasier episodes - you can't beat Higgins and Niles!

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